The Chairman, Board of Directors of Image Merchants Promotion, IMPR, and lecturer at the Faculty of Communication, Bayero University, Kano, BUK, Prof. Sule Ya’u Sule has been selected to speak at the upcoming National Advertising Conference in Abuja.
The theme of this year’s conference is ”Repositioning The Marketing Communications Industry For The Next Frontier”.
Prof. Sule would join advertising industry leaders, government officials, tech and fintech innovators in delivering papers at the conference, scheduled to hold on November 11–13, 2026 at Abuja Continental Hotel.
The expected speakers at the NAC2026
Prof. Sule would speak on the topic ”Language, culture, and the cost of getting it wrong in advertising” alongside 9 other speakers, including Hannatu Musawa, Minister of Art, Culture, Tourism and Creative Economy at the conference.
With over three decades of experience as a communication expert, journalist and public relations strategist, Prof. Sule has built his career inside the exact genres; advertising, political communication, broadcast, social media where cultural tone-deafness costs brands the most.
The conference, tagged; NAC2026, is an opportunity to learn, exchange ideas, connect with key players, and be part of conversations that could shape the future of our industry.
The speakers would talk about what is next for the marketing communications industry.
















